{"id":57926,"date":"2018-10-31T00:58:20","date_gmt":"2018-10-31T07:58:20","guid":{"rendered":"http:\/\/siliconeer.com\/current\/?p=57926"},"modified":"2018-11-07T16:54:29","modified_gmt":"2018-11-08T00:54:29","slug":"marketing-marteching-engaging-cmo-inflect-2018","status":"publish","type":"post","link":"https:\/\/siliconeer.com\/current\/marketing-marteching-engaging-cmo-inflect-2018\/","title":{"rendered":"Marketing, Marteching, Engaging: CMO Inflect 2018"},"content":{"rendered":"<div dir=\"ltr\">As a senior marketing executive, you oversee some of the most difficult challenges your company will face. To maximize effectiveness in your role, you\u2019re on top of many moving parts at once: solving real market challenges, establishing effective ecosystems, attracting prospects, creating demand, building brand equity, and growing your top-line at an accelerated pace. Each domain and business model has its own unique attributes that require appropriate go-to-market strategies and execution. Knowing when to apply which technique is an art, and much can be learned from your fellow senior marketing executives.\u00a0TiE Silicon Valley\u2019s CMO Inflect: Winning in the Market on November 2nd will bring a group of marketing executives, entrepreneurs, and revenue-driving leaders together for an exchange of insights, ideas, and trends at the Computer History Museum in Mountain View, Calif.<\/div>\n<div dir=\"ltr\">\n<figure id=\"attachment_57931\" aria-describedby=\"caption-attachment-57931\" style=\"width: 850px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT.jpg\" data-size=\"850x1947\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57931\" src=\"https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT.jpg\" alt=\"\" width=\"850\" height=\"1947\" title=\"\" srcset=\"https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT.jpg 850w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-65x150.jpg 65w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-131x300.jpg 131w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-768x1759.jpg 768w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-447x1024.jpg 447w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-162x372.jpg 162w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-251x576.jpg 251w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-306x700.jpg 306w, https:\/\/siliconeer.com\/current\/wp-content\/uploads\/2018\/10\/Speakers-CMO-INFLECT-489x1120.jpg 489w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\" \/><\/a><figcaption id=\"caption-attachment-57931\" class=\"wp-caption-text\">Speaker lineup for CMO Inflect 2018<\/figcaption><\/figure>\n<\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\">\n<div dir=\"ltr\"><strong>Event Details:\u00a0<\/strong><\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\"><a href=\"http:\/\/tieeco.org\/event\/cmo-inflect-2018\" target=\"_blank\" rel=\"noopener nofollow\">CMO Inflect Agenda<\/a><\/div>\n<div dir=\"ltr\"><\/div>\n<div dir=\"ltr\"><strong>Date:<\/strong> 2 November 2018<\/div>\n<div dir=\"ltr\"><strong>Time:<\/strong> 10:30 AM &#8211; 6:00 PM<\/div>\n<div dir=\"ltr\"><\/div>\n<div><strong>Location: Computer History Museum\u00a0<\/strong><\/div>\n<div>1401 N Shoreline Blvd<\/div>\n<div>Mountain View, CA 94043<\/div>\n<div>United States<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>As a senior marketing executive, you oversee some of the most difficult challenges your company will face. To maximize effectiveness in your role, you\u2019re on top of many moving parts at once: solving real market challenges, establishing effective ecosystems, attracting prospects, creating demand, building brand equity, and growing your top-line at an accelerated pace. Each&#8230;<\/p>\n<div class=\"read-more-link\"><a href=\"https:\/\/siliconeer.com\/current\/marketing-marteching-engaging-cmo-inflect-2018\/\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":57930,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,275,2320],"tags":[756,357,358,4223,10908,4108,10907,388,10910,10912,4107,3573,10913,10909,56,10911],"class_list":["post-57926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-and-tech","category-community","category-finance","tag-cisco","tag-tie","tag-tiesv","tag-4223","tag-chm","tag-cmo","tag-cmo-inflect-2018","tag-conference","tag-eventbrite","tag-funnelcake","tag-inflect","tag-marketing","tag-martech","tag-sap","tag-silicon-valley","tag-tricentis"],"acf":[],"_links":{"self":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/posts\/57926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/comments?post=57926"}],"version-history":[{"count":0,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/posts\/57926\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/media\/57930"}],"wp:attachment":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/media?parent=57926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/categories?post=57926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/tags?post=57926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}