{"id":17263,"date":"2017-07-16T09:29:00","date_gmt":"2017-07-16T16:29:00","guid":{"rendered":"http:\/\/siliconeer.com\/current\/?p=17263"},"modified":"2017-07-16T09:32:10","modified_gmt":"2017-07-16T16:32:10","slug":"tiecon-2017-martech-at-the-core-of-digital-marketing-transformation","status":"publish","type":"post","link":"https:\/\/siliconeer.com\/current\/tiecon-2017-martech-at-the-core-of-digital-marketing-transformation\/","title":{"rendered":"TiEcon 2017: MarTech At The Core Of Digital Marketing Transformation"},"content":{"rendered":"<p><em>Amisha Gandhi- Head of Influencer Marketing, SAP- presenting the MarTech Track at TiEcon 2017 (Vansh A. Gupta\/Siliconeer)<\/em><\/p>\n<hr \/>\n<p>Many startups, tech companies, entrepreneurs, developers, and VCs are chiming two mantras lately \u2013Artificial Intelligence and Machine Learning. It\u2019s anybody\u2019s guess what #TiEcon 2017 was buzzing with. Here is the seventh video in our Siliconeer TiE25 Special series<\/p>\n\n<div data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-ryfsgc3ltmq\" style=\"max-width:400px;\" class=\"arve aligncenter\">\n\t<div class=\"arve-inner\">\n\t\t<div style=\"aspect-ratio:158\/89\" class=\"arve-embed arve-embed--has-aspect-ratio\">\n\t\t\t<div class=\"arve-ar\" style=\"padding-top:56.329114%\"><\/div>\n\t\t\t<iframe allow=\"accelerometer &apos;none&apos;;autoplay &apos;none&apos;;bluetooth &apos;none&apos;;browsing-topics &apos;none&apos;;camera &apos;none&apos;;clipboard-read &apos;none&apos;;clipboard-write;display-capture &apos;none&apos;;encrypted-media &apos;none&apos;;gamepad &apos;none&apos;;geolocation &apos;none&apos;;gyroscope &apos;none&apos;;hid &apos;none&apos;;identity-credentials-get &apos;none&apos;;idle-detection &apos;none&apos;;keyboard-map &apos;none&apos;;local-fonts;magnetometer &apos;none&apos;;microphone &apos;none&apos;;midi &apos;none&apos;;otp-credentials &apos;none&apos;;payment &apos;none&apos;;picture-in-picture;publickey-credentials-create &apos;none&apos;;publickey-credentials-get &apos;none&apos;;screen-wake-lock &apos;none&apos;;serial &apos;none&apos;;summarizer &apos;none&apos;;sync-xhr;usb &apos;none&apos;;web-share;window-management &apos;none&apos;;xr-spatial-tracking &apos;none&apos;;\" allowfullscreen=\"\" class=\"arve-iframe fitvidsignore\" credentialless data-arve=\"arve-youtube-ryfsgc3ltmq\" data-lenis-prevent=\"\" data-src-no-ap=\"https:\/\/www.youtube.com\/embed\/rYFsGC3ltMQ?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"225.3164556962\" loading=\"lazy\" name=\"\" referrerpolicy=\"strict-origin-when-cross-origin\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube.com\/embed\/rYFsGC3ltMQ?feature=oembed&#038;iv_load_policy=3&#038;modestbranding=1&#038;rel=0&#038;autohide=1&#038;playsinline=0&#038;autoplay=0\" title=\"\" width=\"400\"><\/iframe>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\t\n\t\n\t<script type=\"application\/ld+json\">{\"@context\":\"http:\\\/\\\/schema.org\\\/\",\"@id\":\"https:\\\/\\\/siliconeer.com\\\/current\\\/tiecon-2017-martech-at-the-core-of-digital-marketing-transformation\\\/#arve-youtube-ryfsgc3ltmq\",\"type\":\"VideoObject\",\"embedURL\":\"https:\\\/\\\/www.youtube.com\\\/embed\\\/rYFsGC3ltMQ?feature=oembed&iv_load_policy=3&modestbranding=1&rel=0&autohide=1&playsinline=0&autoplay=0\"}<\/script>\n\t\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amisha Gandhi- Head of Influencer Marketing, SAP- presenting the MarTech Track at TiEcon 2017 (Vansh A. Gupta\/Siliconeer) Many startups, tech companies, entrepreneurs, developers, and VCs are chiming two mantras lately \u2013Artificial Intelligence and Machine Learning. It\u2019s anybody\u2019s guess what #TiEcon 2017 was buzzing with. Here is the seventh video in our Siliconeer TiE25 Special series<\/p>\n","protected":false},"author":7,"featured_media":17264,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,275],"tags":[359,358,124,321,3573,56,137,3572],"class_list":["post-17263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-and-tech","category-community","tag-tiecon","tag-tiesv","tag-business","tag-entrepreneurship","tag-marketing","tag-silicon-valley","tag-tech","tag-tiecon-2017"],"acf":[],"_links":{"self":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/posts\/17263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/comments?post=17263"}],"version-history":[{"count":0,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/posts\/17263\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/media\/17264"}],"wp:attachment":[{"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/media?parent=17263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/categories?post=17263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/siliconeer.com\/current\/wp-json\/wp\/v2\/tags?post=17263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}